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July 31st Is Heat Stroke Prevention Day

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Look Before You Lock! Child Vehicular Heatstroke On average once every nine days an innocent young child tragically dies due to heatstroke in a vehicle. As part of National Child Vehicular Heatstroke Prevention Day on July 31, grieving parents are coming together and asking for immediate action...

The Sad Story of Hot Car Deaths

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It’s summer and the temperature is rising, it would seem that almost every day, we are hearing of another child perishing from heat in the car. Mostly, these are tragedies that result not from neglect but from simple forgetfulness, a change in routine, an overwhelmed...

How Can Someone Forget A Child in the Car?

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“Only bad parents do that.” “It can’t happen to me.” “I could never forget my child in the car.” It can happen and does happen - like this hospital CEO who tragically left her 7 month old daughter in her minivan while she rushed off to meetings. Imagine this....

Memorial Day Sale

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As we remember our loved ones this Memorial Day we thank you for keeping our kids safe. As a "Thank You" we want to offer 20% discount on products until May 31st 2017.    ...

How an Effective Carseat Alarm Works

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At Sunshine Baby, we’re all about effective prevention. Every nine days, a child dies from being forgotten in a hot car, and usually it has nothing to do with parenting skills. Rather, it’s due to how memory works, especially when the brain is stressed or...